- marketing cost plan
- план по издержкам обращения
English-russian accounting dictionary. 2014.
English-russian accounting dictionary. 2014.
Marketing research — Marketing Key concepts Product marketing · Pricing … Wikipedia
marketing — finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling. Glossary of Business… … Financial and business terms
Marketing management — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing strategy — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing mix modeling — is a term of art for the use of statistical analysis such as multivariate regressions on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. It… … Wikipedia
Cost-benefit analysis — is a term that refers both to:* a formal discipline used to help appraise, or assess, the case for a project or proposal, which itself is a process known as project appraisal; and * an informal approach to making decisions of any kind. Under both … Wikipedia
Marketing performance measurement and management — Marketing Key concepts Product marketing · Pricing … Wikipedia
marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… … Universalium
Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… … Wikipedia
Marketing Mix — Usually referring to E. Jerome McCarthy s 4 P classification for developing an effective marketing strategy, which encompasses: product, price, placement (distribution) and promotion. When it s a consumer centric marketing mix, it has been… … Investment dictionary
Plan (économie) — Planification Planning sous forme d un diagramme de Gantt. La planification est la mise en oeuvre d objectifs dans le temps dans un domaine, avec des objectifs, avec des moyens et sur une durée (et des étapes) précise(s). La caractéristique du… … Wikipédia en Français